The Advanstar Eye Health Group announces a new publication launching in March 2009, serving over 33,000 U.S. and Canadian optometrists. Optometry Times will offer optometrists a professional news source focused on clinical, dispensing, practice management, and subspecialty-based findings.Optometry Times will be distributed in both print and digital formats to facilitate total office and global dissemination to optometric professionals at all levels, from students to optometrists.
“Through our presence in the eyecare market, interaction with our customers, and extensive research, it became apparent there is an inherent need for a superior professional news source for the optometric community,” said Lauri Jorgensen, publisher of The Advanstar Eye Health Group. “The Advanstar Eye Health Group is uniquely positioned to serve this specialty market, as we currently publish leading ophthalmic titles (Ophthalmology Times, Ophthalmology Times Europe, and Ophthalmology Times America Latina), Web sites, e-newsletters, podcasts, and other custom programs and products geared specifically towards the optomeric profession.”
“Optometry Times will meet a market need by reporting on major optometric news, events, developments, and industry trends in a structured and timely manner,” said Mark Dlugoss, group editor of The Advanstar Eye Health Group.
About the Advanstar Eye Health Group
The Advanstar Eye Health Group is comprised of Ophthalmology Times, Optometry Times –powered by ModernMedicine–Ophthalmology Times Europe, and Ophthalmology Times America Latina. Together these brands provide the ultimate source for complete coverage of the eyecare market; providing ophthalmologists, optometrists, and their staffs with in-depth content on clinical, dispensing, practice management, and subspecialty-based findings in their respective disciplines.
About Advanstar Communications Inc.
Advanstar Communications Inc. is a leading worldwide media company providing integrated marketing solutions for the Fashion, Life Sciences, and Powersports industries. Advanstar serves business professionals and consumers through 87 events, 58 publications and directories, 125 electronic publications and Web sites, as well as educational and direct marketing products and services. Market-leading brands and a commitment to delivering innovative, quality products and services enables Advanstar to “Connect Our Customers With Theirs.” Advanstar has 1,000 employees and operates from multiple offices in North America and Europe.
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Maggie Grande
Advanstar Communications, Inc.